Vacancy Regional Program Marketing Manager

Ad type: jobs
Company: The American Red Cross
City: Philadelphia, PA
Workplace street: Philadelphia, PA
Category: Writing, Editorial
Work schedule: Full Time
Posted: 18 Aug 2019
Requirements for the applicant
Education: 4-Year Degree Required
Work experience: Managerial
Job description

As one of the nation’s premier humanitarian organizations, the American Red Cross is dedicated to helping people in need throughout the United States and, in association with other Red Cross networks, throughout the world. We depend on the many generous contributions of time, blood, and money from the American public to support our lifesaving services and programs.


We are currently seeking a Regional Marketing Manager to work in our Philadelphia, PA office.


The Regional Marketing Manager position is a critical component of the American Red Cross regional team and infrastructure.  It is responsible for carrying out marketing functions in local markets in partnership with the Humanitarian Services (HS) Marketing team to drive results.  This position works to raise the visibility of the Red Cross to help communities understand how to access Red Cross services, support fundraising, Preparedness Health and Safety (PHSS) activities and enrollment.  It supports the mission of the organization across all lines of service.

Reporting to the Regional Communication Director, the Regional Marketing Manager works in close collaboration with Humanitarian Services Marketing, to provide marketing support for fundraising, disaster cycle, Service to the Armed Forces, biomedical services, health and safety and volunteer management staff. This position is matrixed to the Humanitarian Services Marketing Field Director specifically assigned to support the Top 10 markets.  The Humanitarian Services Field Director supporting these Top 10 Markets will share goals of increased revenue and local visibility/presence, as measured by leading indicators (TAT and quality) and lagging indicators (revenue and enrollment)

Specific responsibilities:

  • Brand Marketing: producing all marketing collateral, including event materials, flyers, billboards, web based ads.
  • Digital Marketing: working with internal partners to create and update website content, event pages, direct publishing of press releases
  • Consumer Fundraising: working with the field fundraising managers on core donor fundraising materials (newsletters/appeal messages), Adobe Portal emails, C-Vent ticketing, CrowdRise, etc.

  • The American Red Cross is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

    As one of the nation’s premier humanitarian organizations, the American Red Cross is dedicated to helping people in need throughout the United States and, in association with other Red Cross networks, throughout the world. We depend on the…

    Read lessReport this listing

    How To Apply

    https://americanredcross.wd1.myworkdayjobs.com/American_Red_Cross_Careers/job/Philadelphia-PA/Regional-Marketing-Program-Manager_RC28514
    Contact Information
    Choose a CV to send
    Attach
    File format: docx, doc, rtf, odt, pdf (2 MB maximum)
    You do not have an account, please, register.
    + Cover Letter
    I agree to the owner of the trud.ua website and the company that posted the vacancy to process my personal data in accordance with the Law of Ukraine “On Protection of Personal Data” (more details)
    About an employer
    Employees and volunteers of the Red Cross are essential in keeping the American public informed and prepared to prevent and respond to disasters and personal emergencies.We provide training in ... read more
    Project HOME Philadelphia, PA
    College Track, Inc. Oakland, CA
    The Enterprise Center Philadelphia, PA
    Reginald F. Lewis Museum of Maryland African American History & Culture Baltimore, MD
    RAILS - Reaching Across Illinois Library System Burr Ridge, IL